Leasing
Leasing
For Permanent leasing information contact:
Kevin Cremer
Senior Vice President, JLL
406-281-4925
For Specialty leasing information contact:
Melissa Kloz
801-621-1162
Specialty Leasing
If you have a product or idea and would like to test it on a short-term basis, Newgate Mall could be a great place to start your new enterprise. Newgate Mall can help you get your new business venture started through our Specialty Leasing Program.
List of Opportunities: There is an array of Specialty Leasing opportunities available within the shopping center. Here are some examples:
Kiosk - the simple definition of a kiosk is a retail unit of approximately 100-200 square feet. The distinct difference between this unit and an RMU (cart) is that you operate your business from inside of it. It is most often a stationary space located in the common area. This can be leased short term or permanent.
Retail Merchandising Unit most commonly referred to as a cart. It is approximately 50 square feet of retail space. You operate your business around it. It is typically mobile and in the common area. RMUs by nature are leased for a minimum of 3 months up to 1 year maximum. This gives you an opportunity to test your product without much overhead expense.
Inline space - also known as store space. The square footage of this pre-existing space can range in size depending on availability. Since inline space is something that the owner of a shopping center wants to have leased on a permanent basis, the availability can vary. Your agreement term is typically 1 year. OR, it can be something that is leased for seasonal use. This opportunity allows you the ability to gauge your potential among other national retailers without a large financial or time commitment.
Pop Up space - pop up by definition is “to appear suddenly or unexpectedly”. The Pop Up retail trend creates this same “limited time only” surprise for the customer. Retailers such as Target, JC Penney and eBay have all established creative pop up venues in recent years to introduce new products, build brand awareness, showcase style and design trends and/ or to give away exclusive goodies and treats. This is an excellent format to create a buzz about your product. Pop Up space can be common area, RMU or inline and is customarily 4-6 weeks.
Other Specialty Retail Opportunities: Opportunities exist to promote your business by way of billboard, digital advertising and/or sponsorship. Contact the Specialty Leasing manager for more details.
Specialty Leasing FAQ
Q: Are there visual requirements?
Answer:
Businesses are required to meet each shopping center’s visual standards. It is best to consult with a visual merchandiser for assistance. The Specialty Leasing Manager can provide referrals for professional visual merchandisers in the area.
Q: Are fixtures provided?
Answer:
In most circumstances, the fixtures or props are provided by each merchant at his or her expense. These items are most often purchased through the visual merchandiser. The Specialty Leasing Manager may also be helpful in offering other fixture resources.
Q: Do I have to be open during mall hours:
Answer:
Yes. This applies to most specialty retail businesses.
To learn more about the specialty retail industry, here is a link to the premier industry magazine.
www.icsc.org/publications/item/specialty-retail-report
Partnership Marketing
Our centers are the ideal place to introduce your brand to its target audience. Be visible and establish relationships with engaged shoppers through a variety of in-mall advertising options, event venues and sponsorship opportunities.
Rebecca Galuppo
Vice President – Marketing
360° Brand Engagement
Engage thousands of shoppers each day by creating an immersive experience that will showcase your products. We specialize in:
- Brand Activation
- Product Sampling & Trials
- Special Event & Experiential Marketing
- Interactive Product Engagement
- Mall Marketing Events
- Product Displays
High-Performance Media
Our attention-getting media opportunities will highlight your brand message and optimize its impact on shoppers.
- Sky Banners
- Large Wall Graphics
- Interior & Exterior Spectaculars
- Standees
Amenity Sponsorship
Reach your target audience in the right place at the right time.
- Play Area Environments
- Soft Seating Experiences
- Holiday Sets
Customized Activations
Do you have a partnership opportunity you’d like to share? Call us so we can design the perfect one for you!
